How to Create an Insight

To filter the data and create an Insight, select a data dimension from the list on the left and click the "Filter" button. This will add it to the Filters list on the right.

To refine the filter options, click the field next to the filter name and either enter the appropriate value or select from a dropdown of options.

Uplight has developed propensity modeling based on a number of environmental, demographic, and behavioral factors.

To apply a Uplight model to your segment, simply select from the "Models" listed on the left, click "Filter" next to the desired model, and use the drop down or enter a value in the field next to the model name to refine the query.

 

Repeat the above steps until you have added all the dimensions by which you want to filter.

To view the results of your query in a visualization, click the "Run" button.

Adjust the visualization, clicking run after each change, until it reflects the Insight you wish to create.

When you have created your Insight, be sure to save.

Click the "Save Insight" button, give your Insight a name, and tag it so that you can search for it later.